Fortescue Future Industries, The Power of Now (Illustration)
Fortescue Future Industries (FFI) is a global green energy and product company committed to producing zero-emission green hydrogen from 100% renewable sources.​​​​​​​ Wieden+Kennedy helped bring the brand to life in a more visual and engaging way through their social channels. For this occasion, we've created three animated ads to help visualize the concept of Green Hydrogen and begin to establish a visual identity that connects to 'The Power of Now.'

Credits
Agency: Wieden+Kennedy Amsterdam
Art Direction: Sohyeon Nam
Illustration: Lucille Fenouil
Client: Fortescue Future Industries
2021

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