Nike — Federer Forever
Graphic Design

In 2018, Roger Federer became the oldest world #1 in tennis history whilst playing in our backyard of Rotterdam. In anticipation of this historical sporting moment, we turned around a tactical celebration campaign in less than a week, which included film, social, OOH and newsprint spanning across not just Europe but the US as well. I’ve created the logo “Federer Forever” for this celebration and the print for The New York Times.